Compass Research logo

How
we
do it

Compass design each research project we undertake by blending traditional and digital tailored methodologies; focus groups, depths, workshops, ethnography, online surveys, ideation, brainstorming, client & customer co-development. Researching across different B2C and B2B audiences of stakeholders, customers, consumers, providing you with actionable insight, at the right time, to make balanced business decisions.

Techniques include:

  • Ideation & innovation
  • Focus Groups
  • Online & offline Surveys
  • Insight Consultancy
  • Ethnography
  • Depth Interviews
  • Digital Platform
  • Co-development / Meet the customer sessions / workshops

Analysis Days working with Compass Directors, enable clients to benefit from a unique opportunity to debate detailed insights, providing deeper understanding of the issues identified during the research process, and the opportunity to discuss recommended outputs based on business knowledge.

Compass deliver tailored insights in a manner to suit each client e.g.

  • PowerPoint presentation
  • Interactive exhibitions
  • Workshops