FREE Credit Crunch research syndicate findings07-Sep-2009 A 2009 Syndicated Research project exploring how consumers are changing their financial behaviour as the global economy is redefined, have been made from available by Compass Research Limited.
The unique research syndicate enabled financial providers to understand the emotional and actual impact of the Credit Crunch on consumer’s financial relationships. Following the insight of this research being provided to syndicate members a selection of the finding are now available for free.
The research identified how consumers, in different demographic target markets, are changing their product holding behaviour and identifying in what way these changes are affecting; brand relationships, product features, cancellations/ delayed purchasing etc.
Product sectors investigated include General Insurance, Life Assurance, Savings and Investments, Loans, Mortgages, and Payment Protection.
To find out more regarding the Research project please visit Consumers Experience in the Credit Crunch
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